Ellie Shoja is an award-winning Writer, Transformation Coach, Mindset Expert and Motivational Keynote Speaker.

She is the CEO of Embold Media, a media company dedicated to telling socially relevant, compelling stories and the Founder of Peace Unleashed, a personal transformation company that helps individuals and groups level up holistically. 

The Peace Unleashed philosophy is rooted in the understanding that teams are more efficient and companies more productive when individual members attain a level of internal peace and groundedness that remains unshaken by life events.

Ellie's talks, coaching, courses and meditations create immediate and lasting shifts in mindset, give practical tools audiences can use right away and leave her clients feeling excited and inspired to live their highest potential.

Ellie is also the host of the "Unleash Your Peace" Podcast where she shares insights about the internal world to help listeners attain lasting internal peace, so that they can become the most fulfilled versions of themselves. 



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Why I Do This Work

A Note From Ellie Shoja


Some of the ideas, techniques, and beliefs I share with you can seem out of touch with reality. It might be easy for you to mistake my unwavering optimism for naiveté, or to think that my nearly-constant state of joy is the result of a balanced childhood devoid of turmoil. 

I've had people who meet me say things like, "Well, it's easy for you to be happy. Your daddy probably gave you everything you wanted," and "You could never understand what it's like to be poor [or depressed, anxious, or suicidal]."

These assumptions, however, could not be farther from the truth. 

The short version of my extremely unconventional childhood is this: 

My father was a con artist -- a bona fide, shape-shifting, always-on-the-run, manipulative con man who spent most of his life under the guise of identities that weren’t his, conning our unsuspecting friends and family members out of their livelihoods. 

As con men often are, my father was extremely paranoid, charismatic, controlling, charming and abusive. I spent much of my childhood and young adulthood in the clutches of anger, depression, nervous tics, and suicidal thoughts. 

To add a layer of further intrigue to my already exciting life, we moved almost constantly throughout my entire childhood. I lived in Iran, Turkey, and Germany before moving to the United States at the age of fifteen. In Germany, where I lived from the ages of nine through twelve, we spent nearly two years in refugee camps, moving eight or nine times per year.

At the tail end of our German excursion, my mom worked up the courage to literally run away. She took me and my sister and we fled to Iran. I have not seen or heard of my father since. I was, at the time, eleven years old, and by the time I was twelve, I decided there was no God, because a God that allowed children to suffer as I had could not exist.

Needless to say, my early life was laden with contrast, and it would take me many years before I could appreciate and take advantage of the expansion opportunities a childhood like mine provides.

It took me many years of internal work to find my way back into the light, and when I did, it was with a clarity and confidence that comes from experiential validation. 

For now, I will spare you the details of my journey back to Source, but I can tell you this: I spent the last fifteen years deep-diving into myself in search of answers. What began as a desire to "heal" the many scars of my chaotic and often violent childhood, became a journey into creation itself, and resulted in an ever-deepening spiritual connection with the Divine within. 

I have found a deep sense of peace that remains unshaken under the most stressful circumstance.

I would like to share all that I have come to know with you, so that you too may find peace, and live your best life yet.

If you are looking for my professional background, you can find it HERE.